Case study - Threat the Needle


“Just amazing results for our google ad campaign. Hassan truly took the time to understand our brand and customers, the pages truly reflected what we are about and we've been getting great leads since going live.”

Joseph Blond
3 Framer landing pages for custom suits, bridal alterations and general alterations convert at 9.35% for google ads.
Conversion rate
Google ads
2 Weeks
Test duration
Ads done by Sara Basma (sara.digitalservices@gmail.com)
Clear headline with a benefit-oriented sub-headline
Highlight our strong social proof with google reviews
Build more trust & authenticity at the bottom

Understand what our ideal customer cares about
Focus on our expert craftsmanship and experience
Family run, authentic, personal
Include a relevant and relatable review

Showcase our best ranges and offerings
Rule of 3, 3 choices for easier decision making
Consistent small CTAs for direct booking

Show a wide range of our premium custom suits
Real images from inside the shop
Customers that look good & feel good
Something extra, show inside lining of suit on hover

95 performance score in page speed insights
Pages loads in 1.3 seconds
Speed index of 0.9 seconds


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Results
After 2 weeks of testing we got 26 conversions for the 3 landing pages at a conversion rate of 9.35%
